Dallas, Texas, May 8th, 2019: On Sunday, June 2nd CW33 (KDAF-TV), DFW’s local CW affiliate, will televise the Alan Ross Texas Freedom Parade LIVE from the parade route at Fair Park in Dallas starting at 2pm and ending at 4pm. This is the first broadcast of the Alan Ross Texas Freedom Parade and is the second local parade televised by CW33 this year in support of their new brand rollout “good fun” that emphasizes an ongoing commitment to the community. This follows the broadcast of The 40th Annual Dallas Mavs St. Patrick’s Parade and Festival that was televised in March of this year.
“As the TV station of ‘good fun’, CW33 is proud to be the exclusive sponsor for the live broadcast of this year’s Dallas Pride Parade. Supporting Pride weekend in Dallas aligns well with both our station brand and programming which reaches all sectors of the diverse community that we serve,” said Station Manager Sara Fulmer. “Hosted by the lively morning show team from The Beat on 33, the televised parade experience is sure to be ‘good fun’ for everyone!”
The Beat on 33 is an alternative morning news and entertainment show on CW33 that is a collaboration between CW33 and 97.9, The Beat radio station’s local morning show, La Veda Loca in the Morning. The team of Veda Loca, J-Kruz, Jazzi Black and DJ Kayotik bring their highly engaging and energetic personalities to local TV in the Dallas-Fort Worth DMA.
This is the 36th annual Alan Ross Texas Freedom Parade, taking place this year from their new location inside Fair Park. While previously held in September, Dallas Pride events will happen in June in concurrence with LGBTQ Pride Month. The theme this year is “Stonewall STRONG, Dallas PROUD” and was selected to recognize and celebrate the 50th anniversary of the 1969 Stonewall riots in New York City.
Viewers in the Dallas-Fort Worth DMA can watch the broadcast presentation of the Alan Ross Texas Freedom Parade on Sunday, June 2nd from 2 pm-4 pm on CW33 or catch the encore presentation on Sunday, June 2nd from 10pm-12 am. Mobile device users can stream it live at CW33.com.